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VideoEgg has signed a deal with video sharing sites imeem, Metacafe and Buzznet, which will greatly expand the reach of EAP (Eggnetwork Advertising Program). Previous participants in the program include Bebo and Hi5, as well as Facebook apps like iLike and RockU, and this latest expansion will increase the reach of EAP by nearly 50 million users.
Here's that in marketingese for you:
“We’re committed to delivering an exceptional entertainment experience, cultivating a vibrant community of independent producers, and building Metacafe into a global media company focused on short-form video,” said Erick Hachenburg, chief executive officer of Metacafe. “Incorporating in-video advertising from VideoEgg helps us meet each of these objectives.”