Credit:
Another case of a long-standing partnership turning into an acquisition. Goowy Media, the company behind yourminis widgets, has just been acquired by AOL for an undisclosed amount. As Goowy takes on widget creation, analytics, and also has a consumer destination gallery for its widgets to be placed on blogs, websites, start pages (like myAOL) and desktops, the company touches on all of the more relevant aspects of a widget company for today's online market.
That means that AOL, which is readily looking to increase its advertising optimization as it continues to adjust to its free service offerings, is looking in several directions for supplemental ways in which to monetize its online properties.
[img src="" caption="" credit="" alt=""]