MOG, a social network focused on music recommendation among its membership and critique through a blog interface, which first launched to the public in June 2006 and roughly a year later saw numerous upgrades and changes made to its feature set and structure, has announced a funding round headlined by two major record production companies, Universal Music Group and Sony BMG Music Entertainment. The investment totals $2.8 million and adds to two previous angel rounds in the company. All combined, MOG’s financial history rates at swell $6m. This news was first reported by Eric Eldon of VentureBeat.
Still a couple of months away from its 2-year anniversary, MOG purportedly maintains a user base of about 1m uniques per month, which sets it behind other services in the social music market (Imeem, Last.fm, and iLike, to name a few), each of which average memberships of millions, plural.