If you go to mzinga's site you'll see the numbers behind their success, which are staggering. They have over 14,000 communities, more than 1 billion page requests every month from 27 million users in 160 countries worldwide. All impressive stats but the real measure of success is the quality of their clientele. They have a list of who's who that continue to use their services internally as well as externally. However, because they re-brand most of these solutions to customize projects for their customers, the general public never knows who really did the fancy work. Fortunately, though, word of mouth spreads quickly from insiders so they generate the bulk of their work that way.
One of mzinga's most popular solutions for companies is adding social media tools such as message forums and chat rooms that allow employees to brainshare and exchange ideas that are wasted otherwise. Most of the time, businesses without these tools never harvest this goldmine of information and lose out on some excellent data that could have lead the way to greater success. Mzinga prides itself on providing social tools that enable companies to communicate better internally amongst themselves as well as externally with their customers and partners.
We sat down and spoke with mzinga at the SummerMash event in Boston. You can check it out via the embed below, or grab the MP4.
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