Credit:
General Larry Platt's rendition of original jam "Pants on the Ground" (sung during the requisite audition episode of American Idol) has officially become the first viral hit of 2010, with shout-outs from the late-night circuit to the locker room.
But, as we all know, there's really no way to capitalize on a meme unless you 1). Get a book deal, 2). Sell T-shirts.