A few weeks ago, Google launched an awesome interactive logo -- Pac-Man -- in celebration of the arcade game's 30th birthday. Predictably, people were completely and totally stoked. A game! Built into one's browser! For free!
Well, while some were busy figuring out how to download the game so as to keep playing for years to come, a cadre of Firefox users were downright confused. "What are these strange noises emanating from my browser?" they wondered aloud (at least they wondered aloud in my imagination -- there's also hair-tearing and teeth-gnashing). Subsequently, said users headed on over to the Firefox support center.
According to Compete's blog -- a writer from which was tipped off by Director of Developer Relations at Mozilla Christopher Blizzard's Twitter stream, where he was lamenting about the influx of confused users -- the day the logo launched was a peak day for activity on the help center page. The growth for Daily Reach was up 52.56% from the previous day, and the Daily Attention experienced a 47.71% increase. Now we're not sure if this spike in traffic can be attributed solely to the appearance of the Google logo, but the numbers certainly are interesting.
Which camp did you fall in: the captivated or the confused?
