Edward Norton Talks with Mashable About His New Project [VIDEO]

This post is part of Mashable’s Internet Week New York Channel, which is presented by HP. Check out HP’s IWNY blog for additional coverage.

Actor Edward Norton took the stage yesterday at Mashable Media Summit to introduce Crowdrise, a new platform that leverages social media to raise money and awareness for service projects.

Mashable caught up with the Fight Club star backstage to talk a little bit more about what inspired Crowdrise, why he got involved and his goals for the project. Stay tuned until the end to find out who in the world of social media he’d like to fight!