RunKeeper's CEO on Entrepreneurship & Competing With Nike [VIDEO]

Jason Jacobs has run a marathon in an iPhone suit. He's secured partnerships with companies like Foursquare to award badges without checking in. But now he faces his greatest challenge: Preparing FitnessKeeper, the company behind the popular RunKeeper app, for battle against Nike.

Earlier this month at the LeWeb conference in Paris, I had a chance to sit down with the entrepreneur and talk about the growth of his Boston-based company, which recently raised $1 million in seed funding. He chatted about his larger ambitions with FitnessKeeper (he wants it to be a platform for health tracking across a multitude of devices) and the growing threat that is Nike.

Earlier this year, Nike released Nike+ GPS, an application that provides a fresh challenge to RunKeeper's dominance of the mobile running market.