EA Exec Jumps Ship for Zynga [REPORT]

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EA Exec Jumps Ship for Zynga [REPORT]
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On Tuesday, EA disclosed that John Schappert, who served as chief operating officer, resigned on Monday. The Journal cites people familiar with the matter as saying that Schappert has joined Zynga as a senior executive.

The move is an interesting sign of the times. In recent months, EA has invested more of its resources into mobile and social initiatives. In November, the company entered into a five-year strategic relationship with Facebook. Earlier this month, the company launched an advertising tie-in with Toyota and its Monopoly Facebook game.

Meanwhile Zynga continues to grow. T. Rowe Price recently disclosed a $71.8 million investment in the social gaming juggernaut and added Jeffrey Katzenberg to its board of directors.

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