![5 Amazing Charity Ads Shown at Cannes [VIDEO]](https://helios-i.mashable.com/imagery/archives/03kCAx6UETlx5aWQVJuqMO6/hero-image.fill.size_1248x702.v1647019955.jpg)
The contest challenged creative professionals to turn good causes into fully realized video ads. The five winners win a trip to the Festival of Creativity — held from June 19 to June 25 — where their ads will be showcased.
More than 500 non-profits submitted briefs to Good Work and more than 250 creatives responded by making video entries. The rules were pretty simple: The video could be about anything, so long as it featured the cause, was innovative and was compulsively watchable.
The contest paid off — below are the five winning videos, which deal with issues ranging from subjects such as domestic violence to indigenous and refugee literacy, music education and child soldiers.
Smaller non-profits rarely have the money, time or resources to put out top shelf video ads. Even though the non-profits may not be going to Cannes, they, along with more than 250 other organizations, now have some seriously clever/funny/moving ads to promote their cause.
The contest is a nice spin on how creatives can donate more than just "money." They also turned out some pretty spectacular videos. Take a look below and let us know which ones you liked.