Google Propeller Social News Sharing App to Compete Against Flipboard [REPORT]

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The first word of Google's rumored app that turns social media and news content into magazine-like articles was from Robert Scoble, commenting late Wednesday night on Google+ about what he's heard from "someone working with Google" about the news-sharing reader:

"Google is working on a Flipboard competitor for both Android and iPad. My source says that the versions he's seen so far are mind-blowing good."

All Things D's Kara Swisher adds fuel to that fire, saying that her sources have told her the new iPad and Android app is called Propeller, which she calls a "souped-up version of similar reading apps such as Flipboard, AOL's Editions, Yahoo's Livestand, Zite and Pulse."

Given Google's search prowess and ability to categorize and search various content as well as posts within Google+, Propeller could be the news-reading app of the year.

Let us know in the comments what you think Google Propeller will be like.