Turning Social Data Into Real-Life Connections [VIDEO]

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Turning Social Data Into Real-Life Connections [VIDEO]

[brightcove video="1325605963001" /]

Social media has made the world smaller -- thanks to sites like Facebook, we're all a couple degrees closer to each other. But are those new connections extending beyond the virtual space? An ambitious mobile app called Sonar aims to use the vast amounts of social data we've put on the web to connect people offline through location, mutual friends or mutual interests.

Check out our interview with Sonar founder Brett Martin to learn how he wants to democratize the meeting space, the perks he offers to entice new hires, some of the challenges he faces as an entrepreneur and how growing up in the popular vacation community of Ocean City, MD and making friends with complete strangers inspired him to pursue the creation of an app that helps you realize your online connections in the "real world."

Follow Venture Studio, in association with Mashable, which is brought to you by Square1 Bank. The show is hosted by Dave Lerner, a 3x entrepreneur and angel investor. You can follow him on Twitter here.

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