Amazon has just emailed out an invite for a press conference to be held the morning of Thursday, Sept. 6, in Santa Monica, Calif.
Amazon rarely holds press conferences beyond its annual press conferences in New York to introduce new models of its Kindle Fire and Kindle line of E-Ink e-readers each fall. The fact that the company is holding one in L.A. suggests that it's a big entertainment-related announcement -- perhaps an entertainment console, or something to do with its Instant Video service for Amazon Prime subscribers. Amazon has been bolstering its content offerings in the latter department over the past year, signing numerous deals with the likes of MGM and Warner Bros. Still, its content catalog has a long way to go before it could be seen as a viable competitor to longer-running streaming subscription services such as Netflix and Hulu Plus.