Grumpy Cat was the undisputed champion this year at South by South West Interactive, earning more than 3,000 Twitter mentions per day for three straight days of the conference.
Other celebrities, like SpaceX founder and CEO Elon Musk, might have peaked with higher social scores on the days of their keynotes, but Grumpy Cat's consistency and downright grumpiness propelled her to glory.
Check out the graphic below, courtesy of Meltwater, to see who fell in the shadow of the great grumpy one. You can also see what the most-tweeted subject of the event was, and take a look at the high-trending food vendors and lounges, which you can remember the next time you're in Austin.
What were your favorite moments from SXSW Interactive? Let us know in the comments.
