Amazon Appstore Hits 200,000 Apps, Almost Tripling in 1 Year

 By 
Karissa Bell
 on 
Amazon Appstore Hits 200,000 Apps, Almost Tripling in 1 Year
Amazon CEO Jeff Bezos holding the company's Kindle Fire tablets in September, 2013. Credit: Stephen Brashear/Invision

Amazon's Appstore almost tripled in size in the past year, growing to include more than 200,000 apps, the company's CEO Jeff Bezos announced.

Bezos revealed the latest numbers for Amazon's app marketplace in a letter to shareholders in which he outlined the company's progress for the past year.

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"The Amazon Appstore now serves customers in almost 200 countries," Bezos wrote. "Selection has grown to include over 200,000 apps and games from top developers around the globe -- nearly tripling in size over the past year."

He credited the Appstore's growth, in part, to a series of new features to make it easier for developers to create apps. The company has been trying to attract more developers to its Appstore by offering incentives like its Developer Select program, which helps developers make their apps more discoverable and Amazon Coins, a virtual currency that makes it easier for users to make in-app purchases at discounts.

Last week, the company announced it would offer 1,000 free coins to customers who purchase Amazon's new Fire TV set-top box.

Amazon's Appstore first launched in 2011 with 38,000 apps. But even with its recent growth, it's still relatively tiny compared to the iOS App Store and Google Play Store -- both of which topped 1 million apps last year.

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