Trust Wade Wilson to lay down the law about size.
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The snarky, sword-wielding star of Deadpool (played by Ryan Reynolds) has a PSA for moviegoers: bigger is better. That's why he advises seeing Deadpool in IMAX -- and he has a solid food-based illustration to make his point.
The film's marketing continues with a slew of clever and cheeky initiatives, such as the "12 Days of Deadpool" -- and we can expect even more in the months leading up to its premiere.
Deadpool releases in IMAX and regular screens on Feb. 12.