Foursquare Targets College Students with New Universities Program

 By 
Lauren Indvik
 on 
Foursquare Targets College Students with New Universities Program
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Late nights at the library are now a little bit better thanks to the geosocial service, which will reward you in badges what you missed in sleep (depending on how much value you put on virtual badges, anyways). And if you start to see more compsci majors at the Homecoming football game this season, you can thank Foursquare's school spirit badge for that, too.

The startup has partnered with 20 universities for the launch, along with student ambassadors located at several dozen others. If your university isn't one of them, however, don't despair; Foursquare makes it easy for users to claim and build a university page on the service with a short questionnaire. Students can even request custom badges for their school.

As Foursquare grows beyond its userbase of 3 million, targeting the technologically savvy, tight-knit communities that reside on most college campus these days is a smart idea, in our opinion. What do you think about the program? How else can Foursquare add value to campus life?

Harvard University's Foursquare Page

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