Lookery's Live Feed: An Ad Network with a Splash of Analytics

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Lookery's Live Feed: An Ad Network with a Splash of Analytics
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Here's a new way to look at web analytics: Lookery Live Feeds. You may recall that Lookery has shifted its purpose a bit, extending its ad network beyond the throes of Facebook and gathering (and selling) data from participating online communities.

Now from those participants comes a live feed of action going on across the networks, for example, when a message was read on OKCupid, or when a Lookery ad was viewed from CompanyLoop. With Lookery having gathered about 6 million cookies, the company is now ready to begin showing us what it's been working on for the past couple of months. Only those companies and networks that are wiling to participate are included in this live feed, and no private or identifiable information is provided.

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