The App Store for iOS has been an unprecedented success, with more than 7 billion downloads in little more than two years. The App Store is successful because it makes it easy to discover apps, easy to update apps and easy to get apps on all your iOS devices. This is what Apple will be bringing to the Mac OS X 10.7 Lion Mac App Store.
Developers will receive the same 70/30 split with Apple for their commercial apps, something that may either strike application developers as a good move or a bad move, depending on their current marketing budgets.
Mac OS X 10.7 Lion is expected to be released in the Summer of 2011, however the Mac App Store will be available for Snow Leopard in 90 days and applications submissions will start in November.
We think this is a huge step for Mac developers and for Apple. So many fantastic Mac apps are undiscovered because developers don't have a way to get their wares in front of users.