Who's Dominating Oscar Buzz Online? [STATS]

 By 
Jennifer Van Grove
 on 
Who's Dominating Oscar Buzz Online? [STATS]
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Data encompasses online conversations related to the 82nd Academy Awards from a variety of social and news sites spanning a month-long period from January 25 to February 26.

In the feature film department, Avatar is the undisputed front runner, commanding 10% more buzz than its next closest online challenger, The Hurt Locker, which has amassed 16 percent of film-related Oscar buzz. If online buzz is any indication, Inglorious Basterds -- which raked in a measly 2% of Oscar film buzz -- is no contender for this year's coveted Best Picture award.

When it comes to actors netting the most online buzz, Jeff Bridges -- nominated for his role in Crazy Heart -- leads both Colin Firth and George Clooney by more than a 5% margin in buzz. For the actresses, it's a much tighter race. Sandra Bullock is on top with more than 25% of all buzz for that category, with Carey Mulligan trailing behind by a few percentage points.

As March 7th fast approaches, we expect online chatter to continue to swell, just as was the case with past awards shows. What will be interesting to watch -- especially in light of the Grammys' remarkable rating surge -- is whether or not social media will significantly influence television ratings for the better. Of course we're also curious to see if there's a correlation between the social media winners and the real Oscar winners.

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