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Not only does Seth McFarlane's cartoon creation skirt the line when it comes to show content and characters, but the show staff actually uses Macs. That's why we weren't exactly surprised when Microsoft got cold feet and backed out of the deal.
Warner Bros must have a much thicker skin, because they've just swooped in to the rescue and will use the sponsorship to hawk their new movie Sherlock Holmes, directed by Guy Ritchie and staring Robert Downey Jr. and Jude Law.