Apple's AirTag Bluetooth trackers are real and they're coming soon

It took long enough.
Apple's AirTag Bluetooth trackers are real and they're coming soon

For a second there, it felt like AirTags were never going to happen. But Apple has officially unveiled the $29 Bluetooth trackers at its 2021 spring event.

As with other Bluetooth trackers, like Chipolo and Tile, there's not much to Apple AirTags. The small, stainless-steel disc attaches to any accessory you don't want to lose, like your wallet, keys, pet, camera, earbuds, among other things. It also has a built-in speaker that plays sounds whenever you're looking for it. A single AirTag costs $29, while a 4-pack is $99.

Mashable Image
Okay, I actually like these. Credit: apple

As with AirPods, the AirTags automatically know when your iPhone is nearby — as soon as you unbox the AirTags, you'll receive a pop-up notification to pair them. You can also customize the name of each tag, depending on what object you're attaching it to.

Each AirTag has Apple's U1 chip built-in that connects to your iPhone, iPad, or iPod touch. Using the Find My app, you can track your AirTagged accessories via the Items tab. That way, you can locate the missing items on a map.

Mashable Image
Pairing the AirTags to your iPhone is simple. Credit: apple

If the AirTag is within Bluetooth range, you can then use the app or even Siri to trigger a sound to help locate the AirTag. Those with an iPhone 11 or iPhone 12 can also take advantage of the the "Precision Finding" feature. This leverages Apple's ARKit by using visuals on your iPhone and sound to guide you towards the AirTag.

If it's out of range, you can use the "Lost Mode" feature instead. This sends out an alert to the AirTag so any iPhone owners nearby can detect it and notify you. If someone does find it, all they need to do is tap on the AirTag using NFC and they'll then be directed to a site that includes your contact information (if you choose to disclose it).

Accessories you attach AirTags to appear in the Items tab on the Find My app. Credit: apple
Precision tracking should make it easier to find lost items nearby. Credit: apple

Air Tags also come with a few safety features built-in, too, like unwanted tag detection and audible alerts from unknown tags.

Apple AirTags will be available online and in stores on April 30, with pre-orders beginning this Friday.

Mashable Potato

Recommended For You
The Apple AirTag 4-pack is down to $64 at Amazon — save $35 right now
Apple AirTags on orange and pink abstract background

The Apple AirTag 4-pack has dropped to a new record-low price at Amazon — buy for under $60
Apple AirTag 4-pack

I compared AirTag 2 to the original: All the new and improved features
close-up of new apple airtag in man's hand



More in Tech
How to watch Chelsea vs. Port Vale online for free
Alejandro Garnacho of Chelsea reacts

How to watch 'Wuthering Heights' at home: Margot Robbie and Jacob Elordi's controversial romance now streaming
Margot Robbie and Jacob Elordi embracing in still from "Wuthering Heights"

How to watch New York Islanders vs. Philadelphia Flyers online for free
Matthew Schaefer of the New York Islanders warms up

How to watch Mexico vs. Belgium online for free
Israel Reyes of Mexico reacts

How to watch Brazil vs. Croatia online for free
Vinicius Junior #10 of Brazil leaves

Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone

Wordle today: Answer, hints for April 2, 2026
Wordle game on a smartphone

NYT Strands hints, answers for April 3, 2026
A game being played on a smartphone.

NYT Connections hints today: Clues, answers for April 2, 2026
Connections game on a smartphone
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!