Pink will donate $500,000 to help Australia's firefighters

Local fire services in Australia benefit greatly from direct donations. Keep that in mind.
 By 
Adam Rosenberg
 on 
Pink will donate $500,000 to help Australia's firefighters
Mandatory Credit: Photo by DEAN LEWINS/EPA-EFE/Shutterstock (10517576c) Heavy smoke shrouds the bridge at Batemans Bay, New South Wales, Australia, 04 January 2020. The South Coast region on Australia's eastern seaboard, south of Sydney, was devastated on New Year's Eve by bushfire and is under threat again with extreme fire danger, temperatures 40's and strong westerly winds. Bushfires in Australia, Batemans Bay - 04 Jan 2020 Credit: DEAN LEWINS / EPA-EFE / Shutterstock

Pink wants to help.

As the struggle continues to beat back Australia's raging bushfires – yet another glaring example of how climate change is reshaping our planet in real time – a growing number of public figures are stepping up to offer their assistance. The pop singer Pink did so herself early Saturday, pledging in a tweet to donate $500,000 "directly to local fire services."

"My heart goes out to our friends and family in Oz," the tweet reads, referring to the bushfire-stricken country by one of its nicknames. Pink's work has resonated in Australia over the years, with the singer having posted big sales and top-of-the-charts recordings multiple times. She's also done a lot of good there, and even donated $250,000 back in 2009 after a smaller bushfire broke out.


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Basic human compassion should of course drive all of us to find ways to help, of course, but it's no surprise to see the Pennsylvania-born singer stepping up to help.

Pink capped off her Twitter missive with a list of local donation options for anyone who'd like to follow her lead in giving directly to local fire services. You can read more about how much these donations actually can help in Mashable's own extensive rundown of firefighting efforts in Australia.

One cluster of bushfires reached a troubling crescendo on Saturday, as three separate blazes combined to cover an area larger than the New York City borough of Manhattan, as CNN reported. Conditions continue to be difficult as the fires, some of which started as far back as October, continue to be spurred on by unhelpful weather conditions.

A Thursday Facebook post from the NSW Rural Fire Service, which oversees the Australian state of New South Wales, illustrates just how widespread the outbreak continues to be even in just one part of the country.

There's no other way to put it: the news coming out of Australia is terrifying. For all the efforts to help, such as Pink's forthcoming donation or Airbnb's offer to provide emergency housing for those who have been displaced, the fact is the weather is doing more to help the fires than hurt them. No amount of money or offers of support can change the fact that thousands were instructed to jump into the ocean in order to avoid the fires.

Beyond donations, the best thing that you, someone who's not in Australia, can do to help is keep up with the news and use the resources you have available to make people aware. It's not so hard to skate past major breaking news when it's developing outside the place that you live, but this is a moment when we should all be paying close attention and thinking about where we as a global community can go from here.

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Adam Rosenberg

Adam Rosenberg is a Senior Games Reporter for Mashable, where he plays all the games. Every single one. From AAA blockbusters to indie darlings to mobile favorites and browser-based oddities, he consumes as much as he can, whenever he can.Adam brings more than a decade of experience working in the space to the Mashable Games team. He previously headed up all games coverage at Digital Trends, and prior to that was a long-time, full-time freelancer, writing for a diverse lineup of outlets that includes Rolling Stone, MTV, G4, Joystiq, IGN, Official Xbox Magazine, EGM, 1UP, UGO and others.Born and raised in the beautiful suburbs of New York, Adam has spent his life in and around the city. He's a New York University graduate with a double major in Journalism and Cinema Studios. He's also a certified audio engineer. Currently, Adam resides in Crown Heights with his dog and his partner's two cats. He's a lover of fine food, adorable animals, video games, all things geeky and shiny gadgets.

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