Twitter users plot revenge on Elon Musk by killing the platform
It's our first day on Elon Musk's Twitter, and users are already plotting the platform's demise. They say the fastest way to make Musk regret (and lose money) on his $44 billion Twitter acquisition is to obliterate the app's value. And the easiest way to do that? Follow the lead of 2013-era Tumblr users.
In 2013, Tumblr sold to Yahoo for more than $1 billion and lost value almost immediately. Users exacerbated Yahoo's poor management by making Tumblr even weirder and wilder. Yahoo never recouped on its purchase and sold it off at a loss as a part of a larger acquisition deal with Verizon in 2017. Verizon couldn't figure out what to do with Tumblr either and reportedly sold to the creator of Wordpress for a teensy $3 million in 2019.
Now tweeters are conspiring to help Twitter suffer a similar fate by shitposting and furry-fying Musk. My only question is... will trolling have any effect at all on meme lord Elon Musk? He is infinitely more well-versed in the wiles of the internet than Yahoo has ever been.
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We're gonna Tumblr this bird app
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Marissa Meyer never saw it coming...
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A single fish > Tumblr
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But don't bring MySpace into this
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Teamwork makes the dream work (and killed Tumblr)
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Crank up the shit posting output, stat
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And if all else fails, make Elon Musk a furry
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Get in, loser! We're going back to the future of 2013
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UPDATE: Oct. 28, 2022, 4:16 p.m. EDT This article has been updated to include additional tweets.
Elizabeth is a digital culture reporter covering the internet's influence on self-expression, fashion, and fandom. Her work explores how technology shapes our identities, communities, and emotions. Before joining Mashable, Elizabeth spent six years in tech. Her reporting can be found in Rolling Stone, The Guardian, TIME, and Teen Vogue. Follow her on Instagram here.
