Learn how to market yourself by creating a personal brand

Get ready to tweet with purpose.
 By 
Emily Heller
 on 
All products featured here are independently selected by our editors and writers. If you buy something through links on our site, Mashable may earn an affiliate commission.
Original image replaced with Mashable logo
Original image has been replaced. Credit: Mashable

Hey, I've got a question for you. How would you describe your personal brand?

Okay, that's probably not a question you're going to have to answer very often in your life, but the way you present yourself to the world, in everything from Instagram to job interviews, is important. By establishing and maintaining a personal brand you ensure that everyone you come into contact with, either in person or online, gets a sense of who you are and what you have to offer.

This class on Coursera, led by an instructor from the University of Virginia, provides "a warm, supportive atmosphere" for you to develop and implement your personal brand across your social media platforms and learn ways to maintain your brand. The course even includes Mashable's Twitter Guidebook from back when it was just a popular tech blog.

Anyone launching a startup, running a blog, starting a career in standup, modeling, or acting, selling products on Etsy, opening a small business, job hunting, or just trying to unify their social media presence can benefit from establishing a personal brand. Even if you're well established in your job and don't care about social media, the way you present yourself to the world affects everything from business meetings to Tinder dates.

You can enroll in Introduction to Personal Branding on Coursera now. The next session starts on November 20, but course schedules are flexible so you can sign up at any time for $49. If you're interested in other courses as well, you can get a 7-day free trial when you sign up for a monthly membership and enroll in any course you want each month.

Next time someone Googles you, make sure you like what they see.

Topics Social Media

Mashable Image
Emily Heller

According to twitter, Emily Heller is a fake geek girl and a SJW. If you ask her friends, she laughs too loud and cries at cute animal videos. Prior to Mashable, Emily wrote for CollegeHumor and Reductress and most recently worked at a very bro-y tech startup. She lives in Brooklyn with three dudes, a cat who acts like a dog and a dog who acts like a houseplant.

Mashable Potato

Recommended For You

Trending on Mashable
NYT Connections hints today: Clues, answers for April 3, 2026
Connections game on a smartphone

NYT Connections hints today: Clues, answers for April 4, 2026
Connections game on a smartphone

Wordle today: Answer, hints for April 3, 2026
Wordle game on a smartphone

Google launches Gemma 4, a new open-source model: How to try it
Google Gemma

Wordle today: Answer, hints for April 4, 2026
Wordle game on a smartphone
The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!