Snapchat drags Instagram so hard with its April Fools' Day filter
Every April Fools' Day joke this year is pretty bad. Snapchat's, however, isn't.
It's true. Snapchat has an actually hilarious prank in a year when it's pretty much impossible to outdo the jokes of our daily lives.
The app is offering a filter that lets you make any Snapchat look like an Instagram post. If that weren't enough of a prank against the app that copies every feature Snapchat creates, the filter also makes it look like your photo was liked by three people — "my_mom and 2 others." AKA the people Snapchat thinks are using Instagram.
The photo also has the hilarious, Instagram-appropriate caption: 😂😂😂.
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For those not following the Snapchat-Instagram war, Instagram ignited the flames by copying Snapchat when it introduced Instagram Stories last August. Since then, the mimicry has gotten even more blatant, with Facebook's addition of "stories" to Facebook Messenger and its other products besides Instagram.
Truly a savage burn from Snapchat. Instagram, don't even try.
Emma Hinchliffe is a business reporter at Mashable. Before joining Mashable, she covered business and metro news at the Houston Chronicle.
