• AD CONTENT •

How one construction company is thinking outside the box

Revolutionizing the construction business, one building at a time.
 By 
Nicole Cammorata
 on 
The following content is brought to you by Mashable partners. If you buy a product featured here, we may earn an affiliate commission or other compensation.
How one construction company is thinking outside the box
Watch Next

Picture, if you will, a house. What comes to mind? Four walls, square windows, a rectangular door? Changes are there’s a lot of right angles.

But one look at a home built by LA-based Binishells is all it takes to realize that this construction company is doing things differently — and thinking outside the box.

Binishells president and CEO Nicolò Bini is continuing the work of his father, who developed the technology for these domed buildings back in the 1960s. It’s something Bini refers to as “building 2.0” — a cleaner, safer, less wasteful and more cost-efficient way of doing construction. It doesn’t hurt that it looks really cool, too.

“In the last 150 years, construction has not evolved,” says Bini. “Most other industries — even smaller and certainly less impactful — have reinvented themselves in infinite number of ways.”

Binishells is part of a community of socially-minded innovators and entrepreneurs who make up the LA Cleantech Incubator (LACI) and are committed to finding clean tech solutions for California and beyond.

Watch the video above to learn how the technology works and discover why Binishells is determined to revolutionize the construction business.

Topics Sponsored

Nicole Cammorata
Nicole Cammorata
Director of Special Projects

As Director of Special Projects, Nicole Cammorata helps guide Mashable's editorial innovations, licensing programs, and specialty series. Previously, she was the site's Executive Editor and its very first Shopping Editor before that. Nicole is also Mashable's resident gifting expert and gets a thrill out of helping readers find the perfect present. She received a B.S. in Journalism from Boston University and an MFA in fiction writing from The New School. She lives in Maine with her husband, their three young children, and a backyard full of flowers.


Latest Videos

Stephen Colbert reacts to the Artemis II moon mission
A man in a suit stands on a talk show stage, gesturing.


'The Daily Show' reacts to judge halting Trump's White House ballroom
Desi Lydic presents "The Daily Show" beside an image of Donald Trump.


A24's 'Mother Mary' trailer is worth it for the FKA twigs track
Anne Hathway is dressed in a red pop star outfit with religious overtones in a film still from "Mother Mary."

Jon Stewart has a brutal reaction to Trump waffling about pens
A man in a suit sitting behind a talk show desk looks angry. In the top left is an image of the president holding up a pen.

Stephen Colbert gleefully recaps the best signs at the 'No Kings' protest
A man in a suit stands on a talk show stage, smiling. The caption at the bottom reads, "I like that one."

Riz Ahmed is troublingly intense in new 'SNL UK' promo
A close-up of a man grinning in a slightly creepy way.


The biggest stories of the day delivered to your inbox.
These newsletters may contain advertising, deals, or affiliate links. By clicking Subscribe, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy.
Thanks for signing up. See you at your inbox!