We've already seen Pepsi punk a car dealer in a test drive scenario. Now it's time to turn the tables.
In this ad for Renault, created by Unruly and Scorch London, a couple of guys take a Renault Clio for a spin. After a humdrum beginning, the salesman shows of a "va va voom" button, which initiates a tableau of a romantic scene between a couple (set against the Eiffel Tower, natch) and then, inevitably, some jiggly, lingerie-clad ladies. Before you cry sexism, though, there's also a version for the ladies (below) featuring some shirtless hunks.
Conceptually, it's sort of a cross between that Pepsi ad and TNT's "Dramatic Surprise on a Quiet Square". With that sort of lineage plus lots of bare flesh, it should garner some respectable views.