Like Mary Poppins swooping in to bring joy to children, two volunteer English teachers recently descended on a rural Cambodian school for three weeks, at one point challenging young students to recite a 34-letter word.
Supercalifragilisticexpialidocious, wrote Mathieu Cuvelier and Lucy Crook.
The word -- popularized by the 1964 Disney flick Mary Poppins -- initially stumps the ABOUTAsia Schools students. But as the above clip from marketing agency The Viral Factory shows, the children eventually learn how to say the challenging word.