70% of online ad inventory goes unsold. With the uncertainty of the economy and its possible impact on the digital advertising industry, companies and independent publishers should re-evaluate their ad monetization strategies to ensure maximum yield. AdRevenue 08 is the first open conference totally dedicated to improving the monetary value of ad inventory for online publishers and ad networks so you can go from having unsold ads to revenue.
During the one-day summit attendees are invited to meet with leading technology entrepreneurs, executives, established media and industry thought leaders from Adify, Avenue A | Razorfish, ContextWeb, Draper Fischer Jurvetson, Forrester Research, Google / DoubleClick, NBC Universal, Quantcast, and other innovators in the industry.
Online publishers, ad networks, ad exchanges, and app developers are encouraged to attend.