Some Amazon Kindle Special Offers customers will soon see local daily deal offers when they glance at their idle Kindles. The new screensaver makes it possible to purchase deals without visiting the AmazonLocal site or opening its daily emails.
Daily deals are an extension of the "Special Offers" program Amazon launched earlier this year. Customers could opt for a $25 discount in exchange for receiving sponsored screensavers. Only customers with the discounted Kindles will see the daily deal offers.
Purchased vouchers will appear on the Kindle screen, and can be shown to the merchant either on the Kindle or by printing a copy from the Internet.
AmazonLocal, which launched in June, is a latecomer to the daily deals space but has quickly spread to 30 cities (largely through partners like LIvingSocial). It may have found a easy-to-purchase distribution trick that could give it a leg up on competitors.