A moon landing goes horribly wrong in a fake video spot from visual-effects studio Cinesite.
The studio's cautionary tale provides a good reason why astronauts shouldn't eat beans. It's not clear if such a campaign would pass muster for a real company. ("Haynes," the brand in the fake ad is obviously modeled after Heinz.)
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In the 10 days since it was posted online, the video has received nearly 3 million views. GIFs from the ad have also appeared on Reddit:
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