Football is over, and basketball is in full swing. We've seen NBA content added to Joost a few weeks back, and ESPN is making some headway with its free, online initiatives. The latest to bring NBA content online is Break.com. Beginning today, Break.com will provide NBA video highlights for the remainder of the season.
Videos from the 2008 All Star Game are also being featured on the site. Break.com has made a name for itself as a network with grand appeal to the college-age male sector, so layering in NBA video highlights is right up this video-sharing network's alley. The highlights get their own channel, which can be accessed here. The new channel also presents new advertising opportunities for brands that may or may not already have a presence on Break.com.
[img src="" caption="" credit="" alt=""]