Rethink Breast Cancer has created a lighthearted app for Breast Cancer Awareness Month called "Your Man Reminder" that encourages users to help their girlfriends keep up breast health.
Breast cancer is a serious issue that affects one in eight women, according to BreastCancer.org. One of the best ways to fight breast cancer is by early discovery, which includes regular breast exams. The app features six hunky guys like "Boy Next Door," the "Sports Jock" or the "Smooth Heartbreaker" who will pop up to remind users to give their breasts some "TLC" (Touch, Look, Check).
Lest you think the app is just about fondling, Your Man Reminder mixes important information like what to look for during self-checks and quick links to book doctor appointments with some comically romantic hot-guy reminders like "Any guy would be luck to have you."
Breast cancer isn't just for women, though. In 2010, more than 200,000 women were expected to be diagnosed with invasive breast cancer. That same year, approximately 1,970 new cases were expected to be diagnosed in men. While men's breast cancer makes up less than 1% of all cases, it's important for both sexes to keep tabs on their breasts/pectorals.
Sure, Rethink Breast Cancer's free app for Android and iOS is a little ridiculous, but if it actually leads to early detection (and a follow-up physician appointment), well, maybe that's a download well-made.