What makes BrightKit special is its beautiful interface for managing multiple Twitter accounts. The Dashboard lets you see all your Twitter accounts at once, while you can also use a pull-down to toggle from one to the other to utilize all of BrightKit’s options. Those options include scheduling Tweets for the future, viewing your pending Tweets, automatically generating short URLs (of the ow.ly variety), and seeing click-thru data on your messages.
You can also setup multiple admins for your BrightKit account, which makes sense given the service is targeting businesses that want to use Twitter. Here's what it looks like:
BrightKit also has some intriguing features planned, including geo-location tracking, exportable reports, and offering users the ability to reply directly from within the interface. Unlike many tools that are simply side projects of developers, this one comes to us from an interactive agency called Invoke.