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Today’s poll on the main page of CNN.com asks “Do you use Twitter?” With better than 80,000 votes cast, only 6 percent of users say “Yes,” while 64 percent say “No,” and 30 percent say “What’s Twitter?” At first glance, these numbers are surprisingly low given the air time the network has devoted to the service, especially in recent days with the Ashton vs CNN battle to reach one million followers.
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Of course, for an organization on the mainstream scale of CNN, 6 percent actually translates into a fairly significant number of people – with over 30 million visitors to its site in March according to Compete, 6 percent is around 1.8 million people.