A Colorado restaurant is addressing the eternal question: What kind of weed goes best with a Honey Miso Salmon?
Hapa Sushi, which was behind a print campaign in 2009 that showed a map of locations of medical marijuana dispensaries and Hapa locations in the state, has a new ad effort that suggests pot-and-dinner pairings, according to Advertising Age.
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Among the suggestions: Blue Dream goes well with the Katsu Curry, and Pakistani Kush is a nice complement to Pakalolo Shrimp. In addition to the menu, the ads also advertise a dining room that is "ergonomically designed to reduce paranoia." Tagline: Happy Legalization.
The ad effort comes after Colorado Amendment 64, which allows for commercial sales of marijuana to adults older than 21, went into effect on Jan. 1.