In this sardonic commercial, Nashville star Connie Britton is finally sharing her coveted haircare secret: feminism.
Surprise! You got duped into watching something that's actually informative!
[seealso slug="girl-meets-world-feminism"]
The parody was created as an expansion of the #AskHerMore campaign, called The Representation Project. Since the media only seems comfortable asking female celebrities about their beauty and fashion secrets, creators Laura Benanti and Ashley Van Buren decided to use the framing device of a shampoo commercial to allow Britton to tout the benefits of feminism.