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According to a release, 3G, along with Sony Pictures Consumer Products, will be launching the game early this year on Facebook, MySpace, Hi5, Twitter and Friendster (yes, it still exists -- it was sold to MOL Global in 2009).
There's not much info yet about what this game will look like, but you can sign up for the beta (in comic sans!) to get in on the action. Apparently, the game is similar to the original show, in which three contestants answer questions to win a "date" with the man or woman in question. One also gets an in-game, customizable avatar.