![David Beckham Photobombs Londoners for Adidas [VIDEO]](https://helios-i.mashable.com/imagery/archives/055OCfr4vVuNZilVVh3YTnS/hero-image.fill.size_1248x702.v1647021191.jpg)
David Beckham photobombs shoppers, eliciting squeals of delight from men and women alike, in this cute video from Adidas.
Becks gamely poses for photos and exchanges hugs at Westfield Stratford City in London in this video, which featured fans who thought they were posing for a photo booth to support TeamGB -- Great Britain. The video, timed to whet fans' appetites as the official kickoff to the Games approaches on Friday, comes after Adidas CEO Herbert Hainer recently announced that the brand -- a longtime Olympics sponsor -- will not be sponsoring the 2016 Games in Rio de Janeiro.