Not only is the DeLorean Motor Company producing all-new DeLoreans, it has also produced a commercial.
Set in a very scenic desert, the commercial shows a man being welcomed into the DeLorean with the raise of the gull-wing door. He climbs in and slowly drives off down the desert highway.
Once inside, we see a few interior details. Note that the speedometer only goes up to 85 mph -- not near fast enough to make the jump through time. Also note the automatic transmission shifter.
Both of those should be hints to potential buyers: The DeLorean might be a 1980s dream machine. However, it is not a performance machine. This is further hit home by the snail's pace the car is keeping on the road.
Although these cars are being assembled from a warehouse-worth of parts, they're still from the '80s. That means they'll be slow and squishy -- especially compared to modern sports coupes.
Amusingly, at the end, the driver throws a $0.50 piece into the desert. He's literally throwing money away. I don't know if that's really the message you want to send to potential buyers. But what do I know?