The Internet's most famous dog has landed a book deal.
Doug the Pug, a.k.a. the King of Pop Culture, may seem like a pug version of a stereotypical lazy millennial: watching Netflix, eating pizza and laying in bed. But behind the scenes, Doug and his humans Leslie Mosier and Rob Chianelli are hard at work.
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The Nashville-based family have announced their upcoming photo book release titled, Doug the Pug: The King of Pop Culture, which will make a great addition to anyone's coffee table. The book will be somewhat an IRL version of Doug's online presence and will include a collection of new photos as well as some of Doug's biggest hits.
In just a year and a half, Mosier has turned Doug's social pages from a normal pet Instagram account into a full time job, photographing Doug's everyday life with funny and super relatable captions.
"It's changed everything," Mosier told Mashable. "I've really gotten the chance to take my life into my own hands and create what I want to create."
Boasting an impressive 1.4 million followers on Instagram and 3.7 million likes on Facebook, it's not uncommon for one of Doug's posts to get over 100,000 likes, opening up new opportunites like this book deal, a line of merch, having the Chicago Bulls invite Doug out to be their special guest at a game and meeting human celebrities.
And for Mosier, whose success is earned vicariously through Doug, it's the perfect fit.
"With my personality and who I am, it's the perfect way for me to get recognition. I've built something that's popular and people love," said Mosier.
Now Mosier says that it's pretty common for Doug to get recognized in public, and with a book coming out and the new likes and followers coming in every time they post a new photo or silly clip, the world is bound to see more Doug the Pug in the future.
Doug the Pug: The King of Pop Culture will hit shelves on November 1, 2016 and will be released by St. Martin's Griffin. The hardcover will be available for $16.99, and those without coffee tables can purchase the eBook for $9.99.
Currently, the book is available for presale on Amazon.
BONUS: Doug the Pug channels his inner Taylor Swift
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