Who knew a MySpace for old people could garner such attention?
Eons, which has received a lot of mainstream press for its easily understood idea (although on closer inspection it's not very MySpace-like at all), is set to announce a Series B round of $22 million today led by Charles River Ventures, with participation from newcomers Intel Capital and Humana Inc, plus existing investors General Catalyst Partners and Sequoia Capital. The Series A round was $10 million from General Catalyst and Sequoia.
It's an impressive amount for such a new social network. Eons launched 7 months ago, and also provides cRANKy, a search engine for boomers. Very few companies cater to this demographic, and it seems the VCs are keen to get behind this one - the fact that the founder started Monster.com doesn't hurt the cause, either. They now have more than $30 million to make it work.