![The History of Advertising on Facebook [INFOGRAPHIC]](https://helios-i.mashable.com/imagery/archives/02bCw2b5I3NTIMEAa2hmMQ8/hero-image.fill.size_1248x702.v1647020028.jpg)
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As Facebook has grown from a collegiate social network to a site that gets action from 7.3% of the world's population, it has also evolved into a marketing tool. One report estimated that advertisers will spend $4 billion on Facebook advertising this year.
Facebook didn’t come out of the gate as a marketing-friendly product in 2004, and it has conducted a fair share of failed experiments in its efforts to become one. We’ve chronicled its evolution in the infographic below.
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Infographic design by Emily Caufield.
Series Supported by Loopfuse
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