Zynga’s legion of social gamers have a new way to buy virtual goods –- pre-paid game cards that will be available for purchase at a combined more than 12,800 7-Eleven, Best Buy, Target and Gamestore stores.
The deal sees $10 and $25 cards for FarmVille, Mafia Wars and YoVille go on sale at the retailers, which can then be used online to buy in-game items. This is potentially a big new revenue stream for Zynga, since it means users that can’t currently make purchases because they don’t have a credit card can now just buy game cards with their hard-earned cash.