Get to Know your Facebook App Users, with Refresh Analytics

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Get to Know your Facebook App Users, with Refresh Analytics
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Refresh Partners, a company that provides end-to-end marketing solutions for Facebook, Bebo and MySpace applications, is launching Refresh Analytics. This new segment of the Refresh brand actually provides developers and app owners analytic and demographic information about their users.

By teaming with Joynet, which hosts a number of Facebook apps, Refresh is able to provide a bit more data than what some developers would be able to obtain on their own. Refresh Analytics is free to use, and offers tracking across 13 demographic and 6 interest categories, such as geography, marital status, music, books, age, etc.

The information is of course non-personally identifiable, and will provide a daily snapshot of 1000 users. That should be enough to cover the majority of app owners out there, especially those that would be using a free service.

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