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Green Parrot Pictures was founded by engineering professor Anil Kokaram of Trinity College, Dublin, who has spent the last six years working with a small team of engineers to develop video quality improvement technology for use in major productions like The Lord of the Rings and Spider-Man.
Google plans to apply the team's collective talent and innovations to improve the quality of YouTube videos, noting in a blog post that while recent videos of protests in Libya shot using low-quality mobile phones and video cameras were "emotionally captivating," they were also "jerky, blurry or unsteady," and thus in need of technology like that developed by Green Parrot Pictures.