Can Google+ Sustain Growth Beyond Early Adopters?

 By 
Ben Parr
 on 
Can Google+ Sustain Growth Beyond Early Adopters?

[img src="https://ssl.gstatic.com/images/icons/gplus-64.png" caption="" credit="" alt="Google Plus"]

Image courtesy A. Stiffler

Google+ Hasn't Truly Been Tested

Let's be clear: We're not trying to predict the future of Google+ after just two weeks of use. Overall, we like Google+ and think it brings some new ideas to the table. In fact, we've been surprised by the engagement we've received on Google+ thus far.

Still, all of this can be attributed to the early adopter effect. Is your mom using Google+? Is your sister using Google+? Have your friends in finance or medicine joined the Google+ revolution yet? We bet the answer is a resounding "no" in the vast majority of cases. At least your grandma has heard of Facebook.

So while Google+ may be riding a tidal wave of momentum at the moment, it's still a toy of the early adopter. And until it can prove that it has a place in a world dominated by more mainstream networks, we suggest not abandoning your Facebook profile just yet.

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