Quick Pitch: Helps people offset their website's carbon footprint by investing in green energy projects.
Genius Idea: Most of us realize that the internet is fueled by electricity that's churned out by power plants, which in turn impacts the offline world.
Enter Greenscroll, a non-profit that encourages online publishers and companies to pledge a small amount of money each month to offset their website's carbon footprint. Greenscroll will estimate a suggested monthly contribution depending on a site's pageviews. Recommended contributions range from $5 per month for 10,000 pageviews to $100 per month for more than one million page views.
Should you choose to participate, the company will invest your monetary contributions into green renewable energy products, such as wind energy centers, and give you a Greenscroll certificate to announce your efforts on your site. Since its launch last summer, the organization claims to have "greened" a rather modest 90,000 page views.
Greenscroll offers an amenable solution for website owners who desire to be environmentally conscious with minimal effort.
Sponsored by Microsoft BizSpark
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