How? On interactive website ILoveMetric.com, fans can unlock the band's handwritten lyrics and sheet music.
The lyrics are being released in four tiers. Fans must place the lyrics that pop up on the website in the appropriate spot on a piece of paper (see below). The correct placement spawns rewards. Tier one leads to a YouTube video of behind-the-scenes footage.
Tier two tells fans to download the sheet music, pick up an instrument, film their renditions and post them as YouTube responses to the video found in the tier one reward. Tiers three and four will eventually roll out.
"Youth for Youth" is the lead single off of Metric's album Synthetica, which will come out June 12. The song "tackles the topic of a fraying social state with bristling energy, lyrical complexity and a momentary breakdown guaranteed to get crowds jumping along with the song’s driving rhythm."
"The themes (of the album) touch on what's real versus virtual and we tried to bridge those worlds by creating something focussed on handwriting, which is very personal, in the online space," band spokesman Myles Grosovsky of Big Hassle told Mashable.
Metric's lead singer Emily Haines discusses Synthetica in detail in this letter to fans.